lu·cent
/ˈlo͞os(ə)nt/
adjective
glowing with or giving off light.
"the moon was lucent in the background"
EMPOWERED LEARNING, TAILORED GUIDANCE
L U C E N T
Who We Are
Lucent, by definition, is to give off light and that’s what we plan to accomplish. We aspire to shine light on to your tailored path of financial literacy. While it may not be a one size fits all solution, Lucent is designed as a problem solver for those who seek guidance through financial education. By choosing Lucent, you aren't directed with a standard general file, as every line is tailored specifically for you with the sole purpose of keeping you engaged.
At Lucent we don't tell you to save every penny and invest every dollar, instead we guide you to fulfill your deepest desires. Whether it's your bucket list trip, dream car or desired lifestyle, Lucent will aid in removing the obstacles through the guidance of financial literacy.
Present a scenario and we’ll provide a solution,
Ashwin Balendran (Founder)
“Lucent is a simpler way to understand your financial life. Instead of trying to sell you products, we help you get clear on your goals, your habits, and what actually matters to you. Most people don’t need a complicated plan, they just need a system that understands them.
Lucent takes the core of financial planning, getting to know you, organizing your information, and translating it into actionable steps, and makes it easy, transparent, and personal. Think of it as having someone who actually listens and guides your financial world through financial education.”